10 Important Trust Signals for an Ecommerce Business

Today, the ecommerce industry is growing at a rapid pace which is evident by the sales worldwide that increased from $1.3 trillion in 2014 to $3.5 trillion in 2019 (Shopify). However, this means that competition in the space has also increased considerably. If you run an online store and fear that you will lose business…

3 Huge Stats Every Restaurant Marketer Needs To Know

Let’s start here: as much as we sometimes don’t want to admit it, people are lazy. Weeks are hard. Work gets busy. Look at the success of Amazon and you can name dozens of reasons for it, including them being ahead on cloud. At base, you know what the reason is? They helped monetize laziness,…

10 Trending Products to Sell in 2019 (And Ideas for How to Market Them)

To succeed in ecommerce you need three things: in-demand products to sell, the skills to market them, and the drive to succeed. You already have the winner’s mindset—you’re constantly learning, researching, and preparing for success. But finding products to sell can be a challenge. That’s why we update this list every year to help you uncover new…

Germany Is Western Europe’s Second-Largest Ecommerce Market, Behind the UK

Germany is already taking its place as a regional ecommerce powerhouse, thanks to its large population, excellent infrastructure and generally high standard of living. “For consumers and retailers, any fundamental doubts about the viability of online buying and selling are long past,” said Karin von Abrams, principal analyst at eMarketer and author of our recent…

6 Google Shopping Programs and How to Set Them Up

In its 2018 Economic Impact Report, Google shared its conservative estimate that “for every $1 spent on Google Ads, a business makes $8 in profit from Google Ads and Search.” In particular, retailers are jumping on Google Shopping—a feature of Google Ads made especially for selling physical products. Google Shopping continues to represent a growth opportunity for…

Google Wants a Piece of the Ecommerce Marketplace

google’s redesigned version of Google Shopping brings its online marketplace center stage. But can the new platform—which merges Google Shopping with the company’s existing retail marketplace, Google Express—compete with the likes of Walmart, eBay and Amazon? The online marketplace model—where products and services are sold by multiple third parties through a single ecommerce entity—has become a disruptive…

Ecommerce Continues Strong Gains Amid Global Economic Uncertainty

The global retail market will reach $25.038 trillion in 2019, an increase of 4.5% and a slight acceleration in growth vs. the prior year, per our estimates. At the same time, it represents a marked decline from the five years preceding that, when global retail sales grew at rates between 5.7% and 7.5% each year….

Top 15 Ecommerce Best Practices

The landscape for online retailers is always changing. Online software has made it easier than ever to start a business. Whether you are just beginning to build your ecommerce site, or you’re looking for ways to improve it, you have come to the right place. In this blog, we will highlight ecommerce best practices that…

Keep Visitors Coming Back To Your Website With These 5 Tips

Once you’ve converted a site visitor into a customer, it’s time to take it a step further and keep them coming back—and turn them into brand advocates. Brand advocates are the people who are loyal users of your goods and services, and most important, are the ones who will sing your praises to others! Here are…

A step-by-step content optimization guide

Preamble: To start with, I believe that any piece of content you create should bring value to users, be cool, informative, excellent in quality, and interesting to read. Thus, the universal principles of content creation are really well – known to everyone – apply common sense and think about your readers. However, as we still want…